Top Travel & Tourism Websites in Hungary

Name: Top websites in Hungary (Travel & Tourism)
Creator: Semrush
License: https://wb.a1hoster.pk/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Hungary, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

5.07M

36.38%1.85M

63.62%3.23M

↑16.46%

↓3.8%

Direct

e-kreta.hu

4.76M

53.65%2.55M

46.35%2.21M

↓18.87%

↑35.96%

Direct

szallas.hu

2.68M

16.12%431.51K

83.88%2.25M

↑19.94%

↓20.03%

Direct

mavcsoport.hu

2.57M

17%436.74K

83%2.13M

↑20.93%

↑35.14%

Direct

bkk.hu

1.67M

13.39%223.46K

86.61%1.45M

↑21.92%

↓2.52%

Direct

kormany.hu

1.15M

40.09%461.52K

59.91%689.65K

↓31.63%

↑20.9%

Direct

flightradar24.com

1.1M

22.09%242.33K

77.91%854.73K

↑0.64%

↑25.41%

Direct

wizzair.com

955.52K

47.11%450.11K

52.89%505.41K

↑5.38%

↓3.25%

Direct

skyscanner.hu

856.91K

29.73%254.75K

70.27%602.15K

↑18.18%

↑0.69%

Direct

programturizmus.hu

833.73K

15.05%125.45K

84.95%708.28K

↓23.12%

↓23.24%

Search

ryanair.com

687.34K

37.19%255.65K

62.81%431.69K

↑21.78%

↓15.98%

Direct

getyourguide.com

646.61K

30.71%198.56K

69.29%448.04K

↑0.82%

↑19.93%

Direct

airportal.hu

643.73K

6.02%38.76K

93.98%604.97K

↑142.68%

↑0.45%

Direct

welovebudapest.com

630.66K

27.91%176.01K

72.09%454.65K

↓10.61%

↓34.97%

Direct

airbnb.hu

600.8K

36.38%218.59K

63.62%382.22K

↑58.13%

↓24.25%

Direct

tripadvisor.com

538.59K

28.58%153.95K

71.42%384.64K

↑55.95%

↓23.5%

Search

esky.hu

458.98K

21.18%97.23K

78.82%361.75K

↑54.98%

↓8.96%

Direct

roadster.hu

343.72K

9.69%33.31K

90.31%310.41K

↑20.3%

↑13.25%

Direct

invia.hu

322.06K

25.64%82.58K

74.36%239.48K

↑98.74%

↓35.5%

Direct

skyscanner.net

252.27K

20.82%52.52K

79.18%199.75K

↑37.79%

↑13.86%

Direct

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Key Insights on Top Travel & Tourism Websites in Hungary on June 2026

As of June 2026, booking.com leads Travel & Tourism in Hungary with 5.07M monthly visits. Its audience skews mobile-first (36.38% desktop / 36.38% mobile), and traffic is up month over month 16.46% and down year over year -3.8%. e-kreta.hu holds second with 4.76M visits and a desktop-leaning mix (53.65% desktop / 46.35% mobile), while szallas.hu ranks third with 2.68M visits.

Across the leaders, 9292.nl is the most mobile-first (99.87% of visits), whereas lap.hu is the most desktop-reliant (60.3%). Momentum favors costa.it in the latest month (2,568.82%), while freemeteo.hu shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 67 of the top 100 sites are direct-led, 31 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Hungary