How to track ChatGPT traffic for you and for competitors
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How to optimize for AI search results in 2026
AI search optimization gets your content cited by ChatGPT, AI Overviews, and Perplexity. Here‘s how to do it.
Attribution gap in agentic search: how to close it
Your analytics can‘t see the AI tools shaping buying decisions. Here‘s how to close the attribution gap.
How to rank in AI search (6-month playbook)
Use our 6-month playbook with a free template to rank in AI search across ChatGPT, Google AI Overviews, Perplexity, and Gemini.
10 Ways to Use AI for SEO (+Benefits, Challenges & Costs)
Learn how to use AI for SEO, from keyword research to content optimization. Plus: benefits, common challenges, pricing, and the best AI SEO tools.
Use Semrush to Benchmark Brand Mentions in AI Answers
See how Semrush helps you track when, how, and where AI platforms mention your brand and benchmark that visibility against competitors.
The 8 Best AI Visibility Tools to Win in AI Search (2026)
Explore these tried and tested AI visibility tools that help you monitor, analyze, and improve your brand presence across AI search engines.
18 Best AI Tools for Public Relations in 2026
The best AI tools for PR help teams write press releases, pitch journalists, and monitor brand mentions.
Create an SEO + AI Search Marketing Report [+ Template]
Learn to quickly build a report that helps you track both SEO and AI Visibility.
What to Do About AI Overviews Traffic Loss
Learn how to diagnose whether AI Overviews are causing your traffic drop, which pages are affected, and what to do.